Q by Aston Martin is the rather Bond-like department of the British car maker dedicated to personalisation. Customers ordering a new Aston Martin can work with Q to specify almost anything they want from bespoke colour schemes to embroidered patterns. Q will even design and build bespoke cycle racks, onboard cameras, or fit out the interior of a yacht to match the customer's Aston Martin - for the right price.
And it's here that Q can come unstuck. Money doesn't buy class. The Vanquish that has been created by Q by Aston Martin which is being displayed at Geneva is obviously designed to appeal to those customers with more money than sense. Have a look and let us know what you think of the blue interior and exterior highlights. Seems like they've ruined a great car - but no doubt someone will like it.